900 kilos of food (long life milk, rice, canned food, tomato paste) were gathered by the employees of Coca Cola 3E in the food collection realised by the Group, supporting an act of solidarity for refugees living in Greece. The collected goods were delivered during the first months of summer to 4,500 refugees in Athens and Lesvos, via the Food Bank, an organisation operating since 1995 with the aim to fight hunger and limit food waste. In the food collection activity participated employees from the factories and offices of Athens, Aegion, Schimatari, Salonika, Patras, and Volos, proving their support to the refugee families. Sympraxis Team undertook the activity’s coordination on behalf of CC3E.
Within the frame of the QUALICHeCK project, Sympraxis Team organised and supported four webinars in the period from 15 June to 5 July, with one webinar taking place every week. The webinars covered topics such as thermal bridges, solar control, building product databases and databases of Energy Performance Certificates, always in the context of compliance and quality which is the focus of QUALICHeCK. All webinars have been recorded and will soon be made available for on-demand viewing at the QUALICHeCK website. Two more webinars have been planned for September. Participation to all QUALICHeCK webinars is free but prior registration is required. http://qualicheck-platform.eu/
A series of infrastucture upgrades necessary for the educational operation of the Special Vocational Education and Training Workshop (E.E.E.E.K) and the 1st Public Primary Special School of the Pammacaristos Children’s Foundation, located at Nea Makri, Attica, were implemented in the previous period by Sympraxis Team on behalf of Coca Cola 3E. An upgrading of the electrical installation of the buildings took place, as well as several improvement interventions in the courtyard and fitness centre. The restorations, tailored to the children’s specific needs, improve their daily life, creating safe and beautiful quality spaces in their schools.
In the international meeting on innovation and sustainability Sustainable Brands 2016, which was held on 26 and 27 May 2016 in Istanbul, Turkey, Sympraxis Team participated with a proposal by Thanos Belalidis, with the title “Doing Well by Doing Good for Good Reasons: An Overview of Cause Marketing in Turbulent Times”. Sustainable Brands is an international community for education and cooperation, with the mission of empowerment and development of businesses for a better world and a sustainable planet. The international meetings carried out by Sustainable Brands provide an opportunity of training on the latest innovations in the field of sustainability, as well as the opportunity of networking with experts in branding issues. The participation of Sympraxis Team in this important community is indicative of the recognition of its work by renowned international institutions excelling at the promotion of innovation and sustainability. The presentation of the proposal of Sympraxis Team was ensured through its collaboration with Global Sustain.
The 54th Blood Donation of OTE Group -started in April and completed in May 2016- was realised with the contribution of Sympraxis Team in the planning and implementation of the internal communication campaign. The material used for the communication campaign included: posters; specially designed stationary illuminated stands; mobile stands; online material on the employees’ internal network. The basic concept of the communication campaign is the special relationship that is created between the volunteer blood donor and the person who receives and uses the blood: two people which may not know each other, but the first one saves the life of the latter. OTE Group has a long tradition in blood donation, since it maintains for many years one of the biggest corporate blood banks in Greece, aiming to meet the needs of employees and their families. During the 54th Blood Donation Campaign, 1,043 blood bags from voluntary donors were collected, a figure which marks an increase of 18% and 26% respectively from the previous two campaigns of OTE Group. The total number of potential beneficiaries of the blood bags offered is estimated at 3,000 people.
The Sympraxis Team planned, in collaboration with attp, and supervised an antismoking campaign for the OTE Group of companies, targeted for the Group’s employees. This was a country-wide campaign, emphasizing on the 5 largest buildings in Attiki, as well as the buildings in Thessaloniki, Patras and Heraklion, Crete. The campaign did not focus only on the risks involved as a result of smoking, but also on the quality of life a smoker enjoys after stopping the habit. In the context of the campaign, 5 smoking booths (special spaces isolated with glass) were placed both at the Central Building of OTE and at its building in Peania, in order to accommodate smokers while protecting non-smokers from passive smoking. Digital material, posters, large special stands, small posters in WCs, stickers in stairways, stickers at the smoking booths marking the space while protecting from accidents due to collision with glass, special signs and dressed ashtrays were used. Five different themes were implemented, based on original cuttings, which multiplied the impact of the action.