Senior Marketing and Communication Expert
Pavlos is a highly skilled Communication Expert, with 25 years of work experience in the fields of Communication, Marketing and Media.
His working experience includes cooperation with multinational Advertising and Media Agencies (Carat / Dentsu Aegis Media, Initiative / IPG Mediabrands), forming and handling communication strategies and plans for numerous multinational and local accounts.
He was a Management Consultant for Taylor Nelson Sofres market and TV viewership Research Company, as a communication and research expert. He supported the launch of the company’s branch in Greece, the marketing and communication strategy, and the business to business campaign to raise awareness among media, agencies and corporations.
He has also been a Marketing Director for one of the major media groups and TV stations in Greece (Skai – Alpha Media network / Alpha TV). Beyond the marketing and commercial strategy of the media group, he handled the network’s full rebranding and repositioning. In addition, he designed a media network formed by cooperating regional, local and municipal media all over Greece.
He has cooperated with many Advertising / Media Agencies and corporations as an independent Communication and Marketing Consultant, on any kind of communication campaigns – commercial or not, above or below the line,.
Finally, he has been cooperating with Sympraxis Team since 2013 as a communication expert, forming communication strategies and handling communication campaigns for corporate clients, public sector bodies, local government and municipalities, and non-government organisations. Indicative campaign subjects: Anti-Smoking, Blood donating, Corporate Volunteering, Waste management and Recycling, Cause Marketing, Animals rescue, Schools Renovation, Refugees support, etc.
He is specialised in the fields of Communication, Marketing, Research, Creative Media, Out of Home Media and Cause Marketing. Pavlos’ main skills, beyond his extensive knowledge and experience in his fields, are analytic and strategic thinking, and management of complicated and demanding projects. He loves challenges and perfection, and he enjoys dealing with human communication, psychology and behaviour.