Aiming at the reduction of child accidents and the immediate and proper treatment of child injuries, Sympraxis Team supported Beiersdorf Hellas, and in particular its product Hansaplast, for the implementation of cause marketing actions and the support of the Non-Profit Organisation Pediatric Trauma Care (Peditrauma). The message for the protection of children from injuries and for supporting the Organisation’s actions was communicated to the public through various points of sale.